Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

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Marketing
How to Use Tags to Understand Your Marketing Funnels

Using tags but with no real system? Get more from Infusionsoft with these tips...

 
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How SegMetrics can earn John Lee Dumas an extra $221,075

John Lee Dumas sold an impressive $2,137,739 in online courses in 2015. But did Infusionsoft's lacking analytics cause EOFire to…

 
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4 Critical Metrics Hiding in Your Infusionsoft Account (and How To Uncover Them)

Over 40,000 users have signed up for Infusionsoft, and it's understandable why. Infusionsoft provides businesses with a stellar way to…

 
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How to Track Email Opens in Infusionsoft’s Campaign Builder

While Infusionsoft gives great reporting on broadcast emails, and individual emails sent out, it can be difficult to get open…

 
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Stop Mining Data (And Let Customers Tell You What They Want)

If you don't ask, you'll never know. It's true in many situations – including your marketing. How can you personalize…

 
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5 Ways to Get More Value Out of Your Launch Without Changing Your Plan

The end of the year brings challenges only info-marketers can understand. Whether you're launching your own product, working for another…