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Track Your Podcast’s True Impact on Revenue

Connect episode engagement to sales with attribution that shows which content converts your listeners into customers.
Rob Walling, TinySeed
Rob Walling, TinySeed

Turn Listeners into Loyal Customers

Every episode is an opportunity. SegMetrics reveals which content drives real action from your audience. Track the full journey from listener to buyer, and see exactly how your podcast fuels your business. Focus your content strategy on what genuinely grows revenue, not just download numbers.

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John Lee Dumas

Founder of EOFire
SegMetrics is ON FIRE!! It is hands down the best analytics tool for marketers.
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Joanna Wiebe

Founder, Copyhackers
Since switching to SegMetrics, we’ve been able to rely on our dashboard in ways we just couldn’t with ‘the other guys’…. their webinars are better than most paid training.
Andrew Kerr, AMK Media

Andrew Kerr

Founder, AMK Media
I have always been a very analytical person. And I like to use data to drive business decisions. But as a small online business, I couldn’t afford the tools or staff needed to give me the data I wanted and needed to help increase our sales. That was until I found SegMetrics.

Uncover the hidden profit in every part of your funnel

Beyond Download Numbers

See Which Episodes Actually Drive Sales

Download stats can’t tell you if your content leads to conversions. This leaves your monetization strategy based on guesswork rather than data.

SegMetrics connects each episode link to actual purchases — even months later. Track which topics resonance with buyers, not just listeners. Create content that grows your bottom line, not just your audience size.

Multi-Touch Attribution

Track Your Listener’s Complete Journey

Podcast listeners rarely convert on first contact. Traditional analytics miss the winding path from casual listener to customer.

SegMetrics follows your audience across all touchpoints — from episode links to email sequences to checkout. Understand exactly how your podcast fits into your broader marketing funnel.

Sponsor ROI Clarity

Prove Your Value to Podcast Sponsors

Without clear conversion data, you can’t demonstrate your podcast’s true worth to sponsors. This limits your negotiating power and earnings potential.

SegMetrics tracks sponsored link performance with precision. Show sponsors exactly how many sales — not just clicks — came from your episodes. Negotiate better deals with data that proves your real value.

Transparent.
Accurate. Simple.

Team Dashboards

It’s a fact that the more visible metrics are, the more they improve. SegMetrics’ dashboard and team features keep your core KPIs at top of mind, and alert you if things start to slip.

Visitor Tracking & Identification

Get accurate insights on leads from any traffic source. Tracking every customer from first click to lead, through the nurture sequence and onto every purchase.

Ad Reporting

Attribute every dollar of LTV back to the your ad campaigns. SegMetrics shows you the ad spend and ROI across all of your platforms, including Google, Facebook,  and more — all in one report.

Connect with the tools
you already use

Bring your historical data in from the software you love,
and get smarter insights instantly.
ConvertKit
Email marketing platform for professional bloggers
ActiveCampaign
Combines all aspects of email marketing into a single and easy-to-use platform.
Stripe
Use Stripe’s software and APIs to accept payments, send payouts, and manage your business online
Paypal
PayPal is the faster way to send money, make an online payment, receive money and more
Facebook
Measure and optimize your marketing campaigns through Facebook
YouTube Ads
Online video advertising lets you reach potential customers where they’re watching.

Resources for Podcasters

Gain real-world insights, refine your marketing skills,
or immerse yourself in inspiring success stories.
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Video: How to find your best content

Learn how to find out if your content marketing is driving engagement and sales for your business. SegMetrics makes it easy to track and optimize your content.

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