Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.


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17 Tips for Improving Your Shopify Product Pages and Getting More Purchases

There are a lot of things to think about when it comes to creating an online store. You need to…

In a World of Tough Online Competition, Your InfoProducts Email Provider Matters

When you are selling infoproducts, your email service provider is a critical component of your business. In this article, we…

5 Ideas For Agency Ads Platforms – Are You Using These All?

With the right ad strategy, a digital agency can gain exposure and drive business growth - but how do you…

Coaching Payment Providers
4 All In One eComm Payment Providers to Help You Get Paid Fast

Ecommerce is a highly competitive and growing business model in 2022.  For many ecommerce businesses, choosing an ecomm payment provider…

6 Ecomm Email Provider Choices to Help You Reach Customers More Consistently

Ecomm email provider services are the foundational platform for many ecommerce businesses. Without an audience, ecomm simply won't work. Many…

5 Agency Payment Providers That Will Make Your Business Run Better

As an agency, you need to be able to accept payments from customers online smoothly and easily, and if you…

Sales Ads Results
Sales Ads Can Be Tricky! Have You Tried These 5 Ad Platforms to Boost Sales?

There is no secret recipe for choosing the right sales ads platform for your sales business, but it can pay…

Growing Your Business? 5 SaaS Email Providers that Deliver

Sending emails today sounds simple, but really, it isn’t.  There is a lot to consider - new rules and regulations…

5 Best Email Providers for Agencies by SegMetrics

Email providers for agencies are a hot topic today - especially as deliverability becomes an increasingly difficult beast to manage,…

The 5 Types of SaaS General Tools To Successfully Launch Your Business

The best SaaS companies on the market today combine a plethora of tools and techniques to bring their offered service…

Quiz Funnels And How to Use Them
Lead gen quizzes 101: aka the interactive path to enthusiastic leads

Are you getting lost in a market flooded with free ebooks? Or frustrated at having to give out blanket advice?…

Facebook Attribution Solved
Why Facebook’s attribution data is mostly guesswork

One of the biggest challenges when running ads is measuring accurate attribution data. This is difficult for a number of…

Don’t let adblockers disrupt your data, with the new Self-Hosted Pixel

In an age where some websites shove in more ads than halftime at the Superbowl, it’s understandable that 43% of…

Tripwire 101
Tripwires 101, aka stop with the free stuff

Getting lots of leads but few sales? Or people who are getting sticker shock at your prices? Well, a tripwire…

Open Rates Are Dead
Great News, Open Rates are Dead!

We’re very excited here at SegMetrics to hear that open rates are the next victim of iOS updates. It’s a…