Data Beats Opinion

by SegMetrics

Thoughts & Interviews with experts who improve their business with data.
Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

SegMetrics
 
Popular

Browse Data Beats Opinion

Want to go deeper? Click on a category below for more from Data Beats Opinion.

KPI tracking
Article
7 Must-Know Marketing Metrics to Track for Higher ROI

A well-structured marketing KPI dashboard is essential for tracking and optimizing your marketing efforts. In today's competitive online environment, businesses…

 
Article
Check This Out: Uncovering Common Marketing Problems with SegMetrics

In this week’s Check This Out video, we delve into how SegMetrics addresses and resolves common yet critical analytics issues that marketers face.

 
Article
UTM Essentials: The 80/20 Guide

What are UTMs? UTM parameters — or UTM tags — are a free, simple, and easy way to track where…

 
Article
Check This Out: Customer Journey Mapping with SegMetrics

In this week’s Check This Out video, we explore the world of customer journey mapping with SegMetrics. Dive into how…

 
Article
Explore the SegMetrics Partner Directory

Hey Marketers, Welcome to 2024! If you’re looking for fresh marketing support to help your campaigns succeed and get you…

 
Article
Announcing the SegMetrics Partner Directory

Hey Ad Agencies & Marketers, Welcome to 2024! As the new year unfolds, it’s the perfect time to boost your…

 
Article
Check This Out: “How can I create a custom dashboard with new subscribers & ROI for my clients?”

In this week's Check This Out video, we explore how to create custom dashboards in SegMetrics that highlight your client's…

 
Article
SegMetrics — Your Agency’s Secret Optimization Weapon

Are you ready to transform your advertising and marketing? At SegMetrics, we focus on understanding our impact on our clients’…

 
Article
SegMetrics Custom Agency Branding

For digital agencies, marketing agencies, and ad agencies, maintaining a consistent and recognizable brand image is key. Customizing the look…

 
Article
Check This Out: “How can I report across all my different marketing tools to get actual customer value?”

Are you struggling with data fragmentation? In the evolving world of digital marketing, piecing together the data from your marketing…

 
Article
Share your experience as a creator

Fill out ConvertKit's survey for their annual State of the Creator Economy Report.

 
Article
Save 30% on SegMetrics this BFCM — And Claim $775 in Bonuses

Black Friday is gearing up — it’s less than a week away and it can either be the biggest headache…

 
Article
Announcing ‘Share Connection Requests’

Maybe you’ve run into this particular challenge before. You’re an agency or a consultant working with different clients You’re setting…

 
Article
Hyros Pricing: Costs Compared & Alternatives Explored

Discover how much you could be saving each month if you use SegMetrics' attribution software instead of Hyros. (And see how SegMetrics provides better tracking and a more complete view of your full customer journey.)

 
Article
Why We’re Betting on Spiffy to Solve Your Checkout Woes

We’re always on the hunt for tools that make your life easier, especially when it comes to solving those pesky…