Data Beats Opinionby SegMetrics

Fill out ConvertKit’s survey for their annual State of the Creator Economy Report.

Black Friday is gearing up — it’s less than a week away and it can either be the biggest headache…

Maybe you’ve run into this particular challenge before. You’re an agency or a consultant working with different clients You’re setting…

Discover how much you could be saving each month if you use SegMetrics’ attribution software instead of Hyros. (And see how SegMetrics provides better tracking and a more complete view of your full customer journey.)

We’re always on the hunt for tools that make your life easier, especially when it comes to solving those pesky…

Michael Hunter is the co-founder of Spiffy Checkouts, a best-in-class checkout solution for online businesses. With over a billion data…

Fall is in full swing here in the PNW—rainy days are back, and leaves are turning vibrant colors. With under…

Have you ever found yourself puzzled by unexpected changes to your SegMetrics dashboards, widgets, or reports? We’ve all been there.…

Your new tool for clear, actionable marketing insights Our new AI Insights feature is designed to help you turn your,…

It’s time for a fresh round of SegMetrics updates. In the PNW, Summer is turning into Fall, the kids are…

Google Analytics (specifically Universal Analytics) will always have a special place in my heart as a marketer. Universal Analytics was…

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iOS 17 and macOS Sonoma are bringing changes to how Apple treats URL tracking parameters and user-level tracking. Read on for our overview of the changes →

As marketers, we’re constantly slammed with a mile-long to-do list. And the popular marketing tools we all use and love…

If you’ve ever had a cat, you know that they can be skittish creatures. Maybe even a little insane. One…